Marketing Playbook & Scorecard for Small Businesses
Say goodbye to winging it and hello to organized marketing plans that actually drive growth.
Never wonder how your marketing is performing again.
Tired of having no idea how your marketing is performing? Or what’s coming next? Or trying to remember what worked so you can replicate effective marketing strategies? Having a high-level overview of your marketing strategy for the year and a place to record your analytics and which strategies have worked the best allows you to not only stay organized but makes your life a heck of a lot easier when it comes to your marketing.
This Marketing Playbook & Scorecard will do exactly that for you!
Imagine what it would feel like to have a record of every single marketing strategy and how it actually performed so you can be even more strategic in your future marketing.
In the Marketing Playbook & Scorecard, you’ll get:
Master Marketing Calendar
A 12-month calendar for you to fill in your high-level view of your overall marketing for the year ahead. That way you know when you have events or specific promotions so you can plan in advance, instead of last minute.
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Playbook
Record each promotion you run, how long you run it for, and the results. That way you know exactly what’s worked with your target market so you can do more of that (or optimize to improve further!)
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Scorecard
All your analytics month-after-month, right in one place. That way you can quickly glance at your scorecard and know which months performed best and then refer to your playbook to see what drove that growth.
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A peek inside the Marketing Playbook & Scorecard
The Marketing Playbook & Scorecard is specifically designed for service providers and freelancers.
If you’re a product-based business, this will not be helpful for you.
Whether you’re just starting out or you want to scale and aren’t sure how to strategically make that happen, the Marketing Playbook & Scorecard will help.